Tag Archives: social media

Marketing in the Digital World: Student Blogs

Posts and up-to-the-minute news from my Kwantlen Polytechnic University digital-marketing class. The learning in this course is truly crowd-sourced.

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Vantransient

Tweets from folks using the Lower Mainland’s mass transit system, retweeted for *you* by the creators of No Contest.

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#MRKT3311

Students in my “Marketing in the Digital World” class at KPU are educating one another and myself via numerous social-media platforms. Here’s the class twitter feed for your edification, too. It’s very lively, intelligent, and in tune. Photo by Miles Basil

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“Happy”

Social Media at its most buoyant.

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Social Media Landscape 2014

Our friends at CMO.com have released their Social Media Landscape 2014 table, helpfully colour-coded.

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“Ladies Learning Code”

A brilliant former student of mine highly recommends this organization, “a women-run not-for-profit working to empower and inspire more women and girls to become passionate builders – not just consumers – of the web and technology.” Ladies Learning Code is … Continue reading

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LinkedIn

Again I agree with Clarissa, one of my favourite bloggers: It is shocking that this completely idiotic piece on LinkedIn [“All Linked Up with Nowhere to Go,” by Amy Friedman] has been declared one of the best pieces of business journalism in 2013. … Continue reading

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Vancouver Schools and Social Media

The RSS feed on the right-hand side of our homepage has been aggregating lots of news stories and opinion pieces on the Vancouver Board of Education’s effort to create a policy codifying the appropriate use of social media by its … Continue reading

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Students Look at Digital Media

Students in my “Marketing in a Digital World” class at Kwantlen Polytechnic University have been keeping one another up to date on developments in digital and social media with their blogs and their classroom presentations. This class would be impossible … Continue reading

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To thank or not to thank on Twitter?

Nick Bilton’s suggestion that e-mail thank-yous are a time waster has sparked debate on whether or not it’s appropriate to thank people in digital communications. Some have gone so far to suggest that this new social ethic of efficiency is creating … Continue reading

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