Tag Archives: social media

It’s wild out there.

Posted on February 9, 2022 by Robert Basil

The 2022 Social Media Map from Overdrive is here – this is a happy day! – and it includes live links to 675 sites, apps, and tools, broken down into 25 categories.  Click on the image above to download the … Continue reading →

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Get smart

Posted on September 16, 2021 by Robert Basil

To welcome humbling moments is part of good mental hygiene. There is, at any rate, no way around these experiences when you teach social and digital media to university students. On that note: Here is another amazing Overdrive Interactive graphic; … Continue reading →

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The social media landscapes

Posted on June 12, 2021 by Robert Basil

My favourite class to teach, back in the day, was an advanced digital media class at Kwantlen Polytechnic University. No other class I’ve ever taught required such continual professional development, though, and it would take me many months of preparation … Continue reading →

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Feedback loops

Posted on May 7, 2021 by Robert Basil

The original focus of University of Washington’s Professor Kate Starbird’s research was Crisis Informatics, “the study of how information-communication technologies are used during crisis events, including natural disasters (like earthquakes and hurricanes) and man-made disasters (such as shooting events and … Continue reading →

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Editing for a civil society

Posted on August 6, 2020 by Robert Basil

Friend of No Contest Communications Chet Wisniewsiki, a principal research scientist at Sophos, woke me up with this short thread earlier this week:

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Time for some PD

Posted on March 8, 2020 by Robert Basil

It has been awhile since I taught a digital marketing course at my university. It was such a fun class! My third-year students all helped one another (and me) keep abreast of new apps and innovations – literally on a … Continue reading →

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Brand-new URLs seem expensive …

Posted on January 29, 2020 by Robert Basil
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Getting it over on Google

Posted on October 31, 2019 by Robert Basil

As someone who has taught digital and social media to super-smart marketing students, this cracked me up: Why would Rudy Giuliani associate and indicted dealmaker Lev Parnas name his company “Fraud Guarantee”? Is there a worse name for a company … Continue reading →

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Catastrophe

Posted on March 27, 2019 by Robert Basil

I have always considered being a bit of a catastrophist an important part of my mental hygiene. This started in my undergraduate days when I took a lot of classes in probability and statistics. The most important word in the … Continue reading →

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Mistakes you should avoid as a business using social media

Posted on September 15, 2017 by Robert Basil

The always smart Kaylynn Chong at Hootsuite has these six good reminders: Don’t over-hashtag. “Too many hashtags can make you look spammy or desperate if you’re using ones that aren’t relevant to your post. Even if you gain followers, it’s … Continue reading →

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